Optimizing Global Market Performance: Raising the Bar in Luxury Food Manufacturing



In this case study, we delve into the challenges faced by a leading luxury food manufacturer in monitoring product-level performance across multiple time zones, currencies, and markets. Despite relying on spreadsheet-driven processes, the client aimed to take a full generational leap ahead. The solution involved Blend, which turbo-charged the firm's data by integrating it with third-party sources such as Nielsen, IRI, and KANTAR, encompassing over 15 markets. This merged data was then consolidated into a single source for comprehensive global reporting. The outcome was truly astonishing, as the client's modernized systems surpassed competitors' capabilities in market price adjustment and monitoring. Discover how this optimization helped the luxury food manufacturer become the cream of the crop in the industry


The leading luxury food manufacturer faced the challenge of monitoring product-level performance across various time zones, currencies, and markets. This presented a significant leap forward for the company, as their existing  processes relied heavily on spreadsheet-driven methods. Additionally, they  aimed to run the business with a limited number of reports, generating only 50 per quarter. Furthermore, the integration of more than 5 external datasets  seamlessly added another layer of complexity to the challenge. Overcoming  these obstacles required implementing an advanced data analytics solution that could handle the diverse data inputs, generate comprehensive reports,  and provide actionable insights to drive informed decision-making.


To address the challenge, an innovative solution was implemented: Blend  turbo-charged the firm's data with third-party sources such as Nielsen, IRI, and KANTAR, which represented 15+ markets. The data from these sources was  merged into a single source, enabling consolidated global reporting. This comprehensive approach allowed the luxury food manufacturer to gain valuable insights across different markets, enabling them to make informed decisions  and optimize their operations on a global scale.


The client's modernized systems have had a significant impact on their capabilities in market price adjustment and monitoring, allowing them to  surpass their competitors. With the implementation of advanced technology and  tools, the client now has the ability to track market prices in real-time, analyze pricing trends, and make informed adjustments accordingly. This newfound capability provides them with a competitive edge, as they can  quickly adapt to market dynamics and optimize their pricing strategies for  maximum profitability. By staying ahead of the curve in terms of price  monitoring and adjustment, the client can better meet customer expectations,  maximize revenue, and maintain their position as a market leader.

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