EDINBURGH, UK / Blend, a multi-award-winning Data and AI consultancy, is excited to announce the promotion of Natalia Mavrou to Service Lines Leader, Vice President for EMEA. Natalia's promotion marks a significant milestone in Blend's continued expansion across the region.
Natalia established and scaled Blend's EMEA data consulting and delivery capability from the ground up, helping land and grow key accounts while shaping the region's go-to-market propositions and delivery strategy. Her leadership has been pivotal in positioning Blend as a trusted partner for complex data transformations across multiple sectors, including Energy, Financial Services and CPG.
"I'm delighted to share that Nat is now leading our service lines for Blend EMEA," shares Will Boyle, CEO at Blend EMEA. "Nat has got that rare mix of deep data expertise, real-world experience, and an infectious passion for driving change. She understands what it takes to deliver value for clients at scale and consistently puts the team first while creating a growth environment for our service line leaders.”
Drawing from over a decade of experience across Deloitte, Wood Mackenzie and Merkle, Natalia brings deep expertise in delivering complex data solutions for some of the world’s largest brands. Her promotion comes at a time when more organisations need partners to bridge the gap between cutting-edge technology and enterprise value. Natalia’s proven track record of empowering data-led teams and delivering innovative solutions makes her the right person to unlock the full potential of data and AI for Blend’s clients.
"I am incredibly excited to take on the VP of Service Lines role at Blend in EMEA," said Natalia Mavrou. "Over the past decade, I've built data-led teams and delivered analytics solutions that drive meaningful business outcomes. In this new position, it's a privilege to shape our strategy, foster cross-team collaboration, and ensure we consistently deliver exceptional results for our clients. A big focus for me will be helping our teams grow, adapt, and lead in an ever-evolving data landscape."
As Service Lines Leader, VP, Natalia will focus on enhancing Blend EMEA's delivery capabilities across all industries, developing strategic frameworks for client success, and fostering cross-functional collaboration to ensure Blend continues to deliver world-class solutions.
EDINBURGH, UK / Blend, a multi-award-winning Data and AI consultancy, is excited to announce the promotion of Natalia Mavrou to Service Lines Leader, Vice President for EMEA. Natalia's promotion marks a significant milestone in Blend's continued expansion across the region.
Natalia established and scaled Blend's EMEA data consulting and delivery capability from the ground up, helping land and grow key accounts while shaping the region's go-to-market propositions and delivery strategy. Her leadership has been pivotal in positioning Blend as a trusted partner for complex data transformations across multiple sectors, including Energy, Financial Services and CPG.
"I'm delighted to share that Nat is now leading our service lines for Blend EMEA," shares Will Boyle, CEO at Blend EMEA. "Nat has got that rare mix of deep data expertise, real-world experience, and an infectious passion for driving change. She understands what it takes to deliver value for clients at scale and consistently puts the team first while creating a growth environment for our service line leaders.”
Drawing from over a decade of experience across Deloitte, Wood Mackenzie and Merkle, Natalia brings deep expertise in delivering complex data solutions for some of the world’s largest brands. Her promotion comes at a time when more organisations need partners to bridge the gap between cutting-edge technology and enterprise value. Natalia’s proven track record of empowering data-led teams and delivering innovative solutions makes her the right person to unlock the full potential of data and AI for Blend’s clients.
"I am incredibly excited to take on the VP of Service Lines role at Blend in EMEA," said Natalia Mavrou. "Over the past decade, I've built data-led teams and delivered analytics solutions that drive meaningful business outcomes. In this new position, it's a privilege to shape our strategy, foster cross-team collaboration, and ensure we consistently deliver exceptional results for our clients. A big focus for me will be helping our teams grow, adapt, and lead in an ever-evolving data landscape."
As Service Lines Leader, VP, Natalia will focus on enhancing Blend EMEA's delivery capabilities across all industries, developing strategic frameworks for client success, and fostering cross-functional collaboration to ensure Blend continues to deliver world-class solutions.
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