Consultant Spotlight- Robin: Resilience, Flexibility, and the Unwavering Pursuit of Her Goals

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November 8, 2023
Consultant Spotlight- Robin: Resilience, Flexibility, and the Unwavering Pursuit of Her Goals

Our consultant spotlight highlights the outstanding achievements of those who not only enhance our partnerships but also enrich the lives of others. Meet Robin, whose story is a stirring testament to her ability to be resilient, flexible, and continue the unwavering pursuit of her goals.

Robin's remarkable journey is a source of inspiration, demonstrating the power of passion and adaptability. Hailing from the vibrant borough of Brooklyn, she embarked on a career in Marketing and publishing. Ultimately, she transformed her New Yorker spirit into an unwavering passion for achieving excellence.

Robin's journey kicked off her publishing career with roles at Black Enterprise Magazine and Money Magazine (A division of Time Inc.) From publishing to digital marketing, she honed her skills and ignited her passion for the business world.  She transitioned into the ever-evolving realm of digital marketing, leaving an indelible mark during her decade-long tenure in the financial services industry. Her transition mirrors the rapid shifts in the industry, highlighting her adaptability and relentless pursuit of personal growth.

Yet, what truly sets Robin apart is her commitment to achieving excellence. She has expertly managed sizable teams, collaborating closely with marketing creatives, art directors, and project managers to bring projects to fruition. Her drive extends far beyond client retention; it's about blazing new trails, seeking opportunities, and making a tangible impact in the marketing landscape.

The choice to pivot from traditional print and publishing to digital marketing was driven by Robin's innate understanding of the industry's transformation. She recognized the need for evolution and embarked on a lifelong learning journey, enrolling in graduate courses at NYU. This proactive approach underscores her resilience and dedication to staying at the industry's forefront.

"The industry was changing quickly. I had to figure out what was going to be my next move."

Today, Robin is an integral part of the Blend family, boasting nearly a decade of consultancy with the company. She's contributed her expertise to an array of projects, each one a testament to her commitment and skill. From her marketing role at our Fortune 500 clients to her pivotal role in working with Financial Services firms on conversion projects, she has undeniably left her mark on several companies and clients alike.

Robin's story goes beyond professional accolades—it's a tale of personal growth. Her ability to seamlessly balance her career with her personal life, and familial responsibilities, particularly her unwavering dedication to caring for her mother, is truly remarkable. She represents the importance of flexibility and the art of pursuing one's passions.

"The flexibility is what kept me going and allowed me to do the things I wanted to do for my mom and also for my lifestyle. A tenet I live by is to continue to strive for excellence. It can be achieved if you are diligent and put in the hard work.”

What makes Robin's journey profoundly inspiring is her authenticity. Her advice is to stay true to oneself, find the right communities, and refuse to settle resonates with all those in pursuit of their path. She advocates giving opportunities time to flourish, seeking mentors, and crafting a harmonious balance between work and life.

"I think it's important to be your authentic self. Be true to yourself, if it isn’t working, take the time to regroup and move on.”

Robin isn’t merely a marketing consultant; she’s a travel enthusiast, a culinary explorer, a budding interior designer, loves a wide variety of music and dancing, a museum enthusiast, and a perpetual seeker of knowledge. Her story showcases the power of determination, adaptability, authenticity, and a strong work ethic, proving that with unwavering commitment, personal integrity, and a zest for life, anyone can realize their dreams while enjoying the journey.  

"You have to give yourself time to get there. Be patient, find mentors, sponsors, and people to talk to and who are willing to provide guidance."

Our consultant spotlight highlights the outstanding achievements of those who not only enhance our partnerships but also enrich the lives of others. Meet Robin, whose story is a stirring testament to her ability to be resilient, flexible, and continue the unwavering pursuit of her goals.

Robin's remarkable journey is a source of inspiration, demonstrating the power of passion and adaptability. Hailing from the vibrant borough of Brooklyn, she embarked on a career in Marketing and publishing. Ultimately, she transformed her New Yorker spirit into an unwavering passion for achieving excellence.

Robin's journey kicked off her publishing career with roles at Black Enterprise Magazine and Money Magazine (A division of Time Inc.) From publishing to digital marketing, she honed her skills and ignited her passion for the business world.  She transitioned into the ever-evolving realm of digital marketing, leaving an indelible mark during her decade-long tenure in the financial services industry. Her transition mirrors the rapid shifts in the industry, highlighting her adaptability and relentless pursuit of personal growth.

Yet, what truly sets Robin apart is her commitment to achieving excellence. She has expertly managed sizable teams, collaborating closely with marketing creatives, art directors, and project managers to bring projects to fruition. Her drive extends far beyond client retention; it's about blazing new trails, seeking opportunities, and making a tangible impact in the marketing landscape.

The choice to pivot from traditional print and publishing to digital marketing was driven by Robin's innate understanding of the industry's transformation. She recognized the need for evolution and embarked on a lifelong learning journey, enrolling in graduate courses at NYU. This proactive approach underscores her resilience and dedication to staying at the industry's forefront.

"The industry was changing quickly. I had to figure out what was going to be my next move."

Today, Robin is an integral part of the Blend family, boasting nearly a decade of consultancy with the company. She's contributed her expertise to an array of projects, each one a testament to her commitment and skill. From her marketing role at our Fortune 500 clients to her pivotal role in working with Financial Services firms on conversion projects, she has undeniably left her mark on several companies and clients alike.

Robin's story goes beyond professional accolades—it's a tale of personal growth. Her ability to seamlessly balance her career with her personal life, and familial responsibilities, particularly her unwavering dedication to caring for her mother, is truly remarkable. She represents the importance of flexibility and the art of pursuing one's passions.

"The flexibility is what kept me going and allowed me to do the things I wanted to do for my mom and also for my lifestyle. A tenet I live by is to continue to strive for excellence. It can be achieved if you are diligent and put in the hard work.”

What makes Robin's journey profoundly inspiring is her authenticity. Her advice is to stay true to oneself, find the right communities, and refuse to settle resonates with all those in pursuit of their path. She advocates giving opportunities time to flourish, seeking mentors, and crafting a harmonious balance between work and life.

"I think it's important to be your authentic self. Be true to yourself, if it isn’t working, take the time to regroup and move on.”

Robin isn’t merely a marketing consultant; she’s a travel enthusiast, a culinary explorer, a budding interior designer, loves a wide variety of music and dancing, a museum enthusiast, and a perpetual seeker of knowledge. Her story showcases the power of determination, adaptability, authenticity, and a strong work ethic, proving that with unwavering commitment, personal integrity, and a zest for life, anyone can realize their dreams while enjoying the journey.  

"You have to give yourself time to get there. Be patient, find mentors, sponsors, and people to talk to and who are willing to provide guidance."

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